AI in elite sport — key legal considerations around ‘performance enhancing technology’

AI is enhancing performance and even scouting future talent in elite sport. Sports technology and data are key to success, but come with legal risks.
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Solicitor
0161 836 8886 07469 904 949 allana.edwards@brabners.com
Allana previously completed a seat in our employment law team and our pension law teams where she assisted employers and trustees of pension schemes with various pension matters including the interpretation of pension legislation, scheme rules, scheme mergers and closures, trustee duties and assisting employers with queries and complaints — supporting key clients including Panasonic.
Allana graduated from King’s College London with a BSc in Physical Geography before completing the Postgraduate Diploma in Law and Legal Practice Course at BPP University in Manchester. Alongside her studies, Allana completed legal internships for a commercial law firm and a local personal injury firm in Manchester.
She is a member of our sustainability group and is passionate about green initiatives, sports and travelling, having explored Central and South America before she joined Brabners in 2023.
Allana is due to qualify in September 2025. She is based in our Manchester office.

AI is enhancing performance and even scouting future talent in elite sport. Sports technology and data are key to success, but come with legal risks.

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